Sweeteners Plus Sponsored Race TeamSweeteners Plus is proud to sponsor Vic Coffey, race car driver participating int the World of Outlaws Late Model Series. The company also sponsors Tim McCreadie in #39 Sweeteners Plus Rocket. In addition, Sweeteners Plus owner Carlton Myers was awarded the Northeast Modified Hall of Fame 2008 "Gene DeWitt Outstanding Car Owner" Award.

Feature Article about Sweeteners Plus Driver Vic Coffey

Dirt Magazine The yellow and red colors of the Sweeteners Plus Dirt Late Model have become  instantly recognizable to the full-fender fans across the country thanks to Tim McCreadie, who in just five years on the division's scene has won a World of Outlaws Late Model Series Championship and an ever-growing list of big shows.

But know there's another Sweeteners Plus driver attempting to make a mark on the national Dirt Late Model scene, and for the uninitiated, this one is actually more closely connected to the upstate New York race team.

Vic Coffey, the 2008 World of Outlaws Series Rookie of the Year, has been the constant in the history of Sweeteners Plus Racing. He's spent virtually his entire racing career competing with the backing of the Lakeville, New York, based company that distributes and manufactures liquid and dry sweeteners. From his early days in Micro-Sprint racing to his emergence as a force in the DIRTcar Northeast Modified Ranks.... Read More


Sweeteners Plus is a distributor and manufacturer of liquid and dry sweeteners for food and non-food applications. These include white and brown sugar, organic and kosher products, fructose, maltitol, corn syrup, and invert syrups. Additional services include bottling, custom blending and liquids. Sweeteners are available in bulk, pails, packets, drums, and liquid totes. Sweeteners Plus ships product regionally via long haul by rail and short haul by its own fleet of multi-fuel CNG trucks and nationally via carefully selected distribution partners. We serve customers nationwide from our plant in New York in the Finger Lakes region.

why choose us

Sweeteners Plus is a distributor and manufacturer of liquid and dry sweeteners for food and non-food applications. These include white and brown sugar, organic and kosher products, fructose, maltitol, corn syrup, and invert syrups. Additional services include bottling, custom blending, and liquid fondants. Sweeteners are available in bulk, pails, drums, and liquid totes.

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Our Certifications

Customer service is what we strive for:
Shorter Lead Times, Quality Products & Custom Blending

  • Organic
  • BRC Certified
  • Fairtrade
  • Kosher Certified

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